In 1954, Olivetti bolted a typewriter to a sidewalk on Fifth Avenue and hung a twenty-three-meter sculpture on the wall behind it. This is how an Italian company that treated the way...
In 1982, Susan Kare was welding a life-size razorback hog for a museum, with no background in computer graphics. A year later she was designing the icons, typefaces, and the smiling startup...
In 1970, the photocopier company Xerox opened a research lab in Palo Alto called PARC. Over the next eleven years, a few dozen researchers there built the graphical user interface, the laser...